DESHILYA TARIGAN, SHELLY (2019) Peranan E-Banking Dalam Menarik Minat Nasabah Pada KCP IPB Dramaga. Diploma thesis, Institut Bisnis dan Informatika Kesatuan.
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Abstract
The development of increasingly advanced techonology and information has brought great changes to life. One of them is technological advances in the payment system that has replaced the role of cash into a non-cash or E-Banking payment system. E-Banking is a new strategy tool in the global banking sector to attract customers and increase customer satisfaction in the field of financial services. PT. Bank Rakyat Indonesia (Persero) Tbk, always strives to create innovation in addressing the development of technology and information in order to attract customers and retain customers. The purpose of the role of E-Banking in attracting is to increase new customers and make it easier for customers to access transaction services.
Item Type: | Thesis (Diploma) |
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Uncontrolled Keywords: | Bank BRI KCP IPB Dramaga, E-Banking |
Subjects: | H Social Sciences > HG Finance |
Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
Depositing User: | Yayan Sopian |
Date Deposited: | 16 Jul 2020 02:17 |
Last Modified: | 16 Jul 2020 02:17 |
URI: | http://repository.ibik.ac.id/id/eprint/1052 |
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